Decades ago, the only real option for our grandparents was to buy most of their products locally. Now, with internet shopping responsible for almost 20% of retail shopping, the luxury of clicking on whatever we want can be intoxicating. But have you ever stopped to think about where your purchases are being shipped in from? Did you know that buying locally Australian made products helps support your community, creates jobs, and helps families thrive and grow?
When shopping online, it is important to consider the country of origin of our products and the environmental and social impact of where they come from.
So, are you aware of whether your products are Australian made? And how can we make it a habit to try to buy Australian made products more often?
What products are considered ‘Australian Made’?
Firstly, we should look at what Australian Made actually means. According to the Australian Made website:
“A product can be described as ‘Australian made’ or ‘made in Australia’ if it underwent its last substantial transformation in Australia.”
Products that have earned the right to be classed as Australian made will display the logo on their packaging, usually on the country of origin label.
Did you know that 93% of Australians prefer to buy products with an Australian made logo?
But, only products that have been granted the license by the AMCL (Australian Made Campaign Limited) to use the logo may do so. We are proud at The Wristband Co. to have the right to use this logo. Our whole Tyvek wristband range is Australian made, from our customised wristbands, plain wristbands, and special occasion wristbands. So, when you order your Tyvek wristbands from us, you support your local economy and buy Australian made products.
Why buy Australian-made products?
You connect with your community when you buy local, Australian made products. Not only are you buying items made locally to you and near your home, but your purchase supports that business and allows them to succeed. You help stimulate your local economy and support local jobs – it’ a win win. Whilst this is always important, during the Covid pandemic, buying domestically was essential to many small businesses’ survival.
As we move out of the pandemic, buying Australian made also has many trickle-down effects that we often don’t even consider. For example, when you buy your personalised wristbands from The Wristband Co., you purchase and support Australian made products, which helps our Australian economy remain competitive and affordable. Each time a person chooses to buy Australian made products, your money keeps circulating within our local community, which then helps locally made products remain affordable and accessible for the rest of our community.
Not only that, but research has shown that local businesses reinvest over 50% of their income – compared to only 14% for national chains – back into their local communities through their staff or supply chain.
Quick Delivery Times
One of the most significant factors driving our online buying habits is the luxury of being able to order pretty much whatever we like, whenever we want it. In our fast-paced, modern lives, delivery date and time is often a crucial decision-maker.
But it is not news that the Covid pandemic has significantly affected product availability and negatively impacted delivery times. International delivery has been dramatically impacted, with businesses often waiting months for materials, not to mention delivery times to customers.
When you buy Australian made products, you remove the risk of long, drawn-out delays, often seeing your package arrive in days – and sometimes hours!
So, if timely deliveries are important to you and you’re keen to avoid the wait, browse our range of Australian made bulk and wholesale wristbands here.
One of the key decision-makers when buying locally is reducing the impact on our environment. If you purchase domestically-sourced products, they are transported over a shorter distance. This means a reduction in things like:
- CO2 emissions from the plane/train/car delivery
- Fewer greenhouse gasses are released into the atmosphere
- Less processing time in factories and holding companies
- Reduced handling time through packaging and the delivery chain
You can see how small purchases, like event wristbands, can quickly build a large carbon footprint when bought internationally.
Did you know that sustainability is a critical part of manufacturing in Australia? There are strict policies that must be followed during the production process for Australian made products. So when you buy products with the Australian made logo, you have the reassurance that the company you have purchased from has complied with strict environmental guidelines.
And it’s not just about the product you buy, but the by-products or waste produced by the manufacturer of your goods. So when you buy locally, you also have the reassurance that the whole supply chain is monitored, from pre to post-production.
You can find out more about sustainability and our company, The Wristband Co., here.
Higher Quality Standards for Aussies
In Australia, industry standards are much higher when compared to other countries. This means that when you buy Australian made products, they must comply with higher quality standards. This is also reflected in the fact that there is a higher rate of satisfaction amongst consumers when they buy Australian made products, which is why 92% of Australians trust the Australian made logo when seen on the items they are purchasing.
Bullet Proof Consumer Protection
Another excellent reason why you should buy Australian made products is the protection you receive. All Australian products must come with guarantees and warranties, all focused on protecting your rights as the consumer. The Australian Competition and Consumer Commission (ACCC) is an independent Commonwealth statutory authority who enforce the Competition and Consumer Act 2010 and a range of additional legislation, promoting competition, fair trading and regulating national infrastructure for the benefit of all Australians.
When you buy internationally, this is not always the case. Plus, even if your international products have a guarantee, upholding your rights can often be a long and complicated process. When you buy Australian, this is not an issue. This also brings us to the next point, Australian customer service!
Elevated Customer Experiences
At The Wristband Co., we base every choice on our customers’ experiences. We understand that event planning can be a stressful process, which is why we make certain that the service you receive from the time you contact us is simple, stress-free, courteous, and professional. We strive to make the entire process, from purchase to delivery to recycling your wristbands after the event, as smooth as possible. This is reflected in our mission;
“Our mission is to ensure our client’s events are secure, well managed and successful.”
Our team at The Wristband Co. is a friendly and devoted group of locals that know our products inside and out. This allows us to connect proactively with our clients to discuss their needs, deliver rapidly, and respond immediately to any questions. By working locally in South Australia and engaging with our local community, we can also support other local businesses, both within our supply chain and through our Wristband Donation program.
Ways We Can Help
At The Wristband Co., we regularly work with customers planning events of all sizes. From small intimate parties to large-scale festivals, we are happy to assist in any way we can, helping you find the correct wristbands for your event. So get in touch with us today on 08 8363 4850 or email us at [email protected] for more information.
Meet the Author
Laura Sayer – Marketing Specialist at The Wristband Co.